Are you looking for Influencer marketing agencies in the UK? Well, you’ve come to the right place.
Studies revealed that 85% of businesses find it difficult to find the appropriate influencers to work with.
Finding the right influencers, contacting, and managing them, are a few of the key tasks that dictate the success of a campaign.
This is where a good influencer marketing agency steps in. It can understand your goals and objectives and accordingly help you run a successful influencer marketing campaign.
If you’re on a lookout for best influencer marketing agencies in the UK, we can help you know:
Qualities of a Good Influencer Marketing Agency:
From finding the right influencers to managing and analyzing the influencer campaign, an influencer marketing agency can help you in both strategizing as well as executing your influencer campaign efficiently.
Moreover, they can also advise you regarding the type of influencer and platform you should choose for your influencer campaign.
Here are some of the qualities that the best influencer marketing agencies possess:
- Knowledge of brand and content: Knowing the goals and objectives of your business, a good influencer marketing agency would search for influencers that can portray your brand image effectively. Moreover, a good influencer marketing agency would be able to identify the right content for your brand that can influence your audience and bring leads to your business.
- Indulges in thorough research: A good influencer agency indulges in thorough research to find the right influencers in your niche based on various methods like analyzing popular hashtags of the particular niche, categorizing influencers based on followers and engagement, and preparing an influence map.
- Knowledge about various social media platforms: Each social media platform consists of a particular type of audience and influencers. The top influencer agencies can identify which platform best suits your business requirements. Accordingly, the influencer marketing agency will suggest your ideal social media platform for your influencer campaign’s success.
- Dedicated team: At no part during your influencer campaign will you be left unattended. An influencer marketing agency will assign a dedicated team that would assist you throughout the campaign. They would make sure to incorporate every step that would lead to the success of your influencer campaign.
Top 15 influencer marketing agencies in the UK
Here are some of the best influencer marketing agencies in London:
eCommerce influencer marketing agencies in UK
1. Happine.cc
Happine.cc is one of the best influencer agencies in London through which you can easily find, manage, and track the performance of your brand influencers. Not only influencer campaigns, but they can also be your one-stop solution for user-generated marketing campaigns as well.
Whether you are using WooCommerce, Big Commerce, Shopify, or Magneto, Happine.cc provides integration with all industry-approved e-commerce platforms.
Key features
- Collect user-generated video testimonials
- Performs influencer research as per your requirements
- Collection of user-generated content
- A dashboard that shows collaboration requests by interested influencers
- Automatically issues rewards to influencers when they hit a specified milestone
- ROI prediction
- Track revenue generated during an influencer campaign
Pricing
Happine.cc provides 4 different pricing plans on a monthly basis that include: Starter ($40), Novice ($99), Master ($299), and Fully Managed ($999).
2. HelloConvo
HelloConvo is yet another popular influencer marketing agency in the field of eCommerce. They are best known for providing quality influencer marketing strategies and influencer campaign management. They have collaborated with notable eCommerce brands like Disco, Mack Weldon, Zoku, Salad Power, Unit Nutrition, and Tree Tribe.
Key features
- UGC Ad creative
- Influencer control center
- Tracking influencer KPIs
- Ambassador program management
- ROI prediction
- Content planner tool
- Customized influencer marketing strategies
Pricing
HelloConvo offers you a free session wherein, you can discuss your campaign goals with trained professionals. The pricing varies depending on the requirements of the campaign.
3. Stryde (Overall rating ⭐4.8/5)
Stryde is a unique influencer marketing agency as the majority of its marketing team consists of women. In eCommerce, they provide services in the niches like home goods, fashion and apparel, baby products, and travel. They have collaborated with brands like Mae Woven, Lime Ricky, and Presley Couture.
Key features
- Influencer identification
- Influencer dashboard
- Promotion on social media platforms
- Negotiations with influencers
- Revenue tracking
Pricing
The pricing offered by Stryde is customized which is determined as per your influencer campaign budget and needs.
Instagram influencer marketing agencies in UK
4. Takumi (Overall rating ⭐4/5)
Takumi is yet another popular influencer marketing agency in the UK. It has been in the game for more than 6 years and has collaborated with various UK influencers. They are best known to have created successful influencer campaigns for renowned brands like McDonald’s, Samsung, and Amazon.
Key features
- The third-party fraud verification system
- Indexing and identifying influencers based on campaign goals
- Campaign management
- Influencer analytics
- Curated creator lists
- Tracking performance KPIs
Pricing
Takumi provides customized pricing that varies depending on the needs and requirements of your influencer campaign.
5. Buttermilk
Buttermilk is a renowned influencer marketing agency in London. They collaborate with various macro and mega UK Instagram influencers. They are best known for running global campaigns for brands like Deliveroo, Dior, and Boots. They also won the 2021 Influencer Marketing Award in the category of ‘Best Multi-Channel Campaign’.
Key features
- Influencer strategy
- Influencer search and discovery
- Social media strategy
- Campaign planning
- Consumer Insight research
- Analytics and reporting
Pricing
Buttermilk offers customized pricing that varies depending upon the needs and requirements of your influencer campaign.
6. Engagehub (Overall rating ⭐4.9/5)
Engagehub is an influencer marketing agency that has its headquarters in London, Manchester, and Dublin. They are best known for working with micro, macro, and mega Instagram influencers in the UK. Some of their popular collaborations include Mastercard, National Rail, and BudLight.
Key features
- Influencer discovery
- Campaign management
- Influencer dashboard
- Tracking campaign analytics
- ROI prediction
Pricing
Engagehub offers customs packages based on the type of requirements you need for your influencer campaign.
TikTok influencer marketing agencies in UK
7. Socially Powerful
Socially Powerful is yet another renowned influencer marketing firm in London. They are known for their trust in short-form video content. Therefore, they mainly collaborate with TikTok influencers. They have collaborated with brands like Huawei, Foreo, and The Body Shop.
Key features
- Customized influencer marketing strategies
- Social video production
- Community management
- Content distribution
- Tracking performance KPIs
- ROI prediction
Pricing
Socially powerful provides customized plans based on your basic influencer campaign goals and requirements.
8. Influencer Marketing Factory (Overall rating ⭐4.8/5)
Influencer Marketing Factory is a big name in the field of Influencer marketing agencies UK. They are an agency headquartered in London. They mainly provide services on the platform of TikTok. Some of the popular brands that they have collaborated with include Bumble, OYO, and Universal.
Key features
- Influencer discovery
- Contracting
- Content management
- Target audience identification
- Content guidelines
- Tracking key performance KPIs
Pricing
Influencer Marketing Factory requires you to fill out a form so that they can identify your campaign goals. Depending on your requirements they offer customized pricing.
9. Fanbytes (Overall rating ⭐4.4/5)
Fanbytes is one of the most popular influencer marketing agencies in the UK. They specialize in offering services on the platform of TikTok. They won an award for their “Influencer App Marketing Campaign” at the 2019 App Growth Awards. They have collaborated with some of the most popular brands like Burger King, Sony Music, and Converse.
Key features
- Influencer discovery
- Content planning
- Social media promotion
- Organic social media campaigns
- Influencer dashboard
- Keeping a track of KPIs
Pricing
Fanbytes’ pricing majorly depends on the number of services you avail of for your influencer campaign.
YouTube influencer marketing agencies in UK
10. Upload Agency
Upload Agency is yet another renowned name in the field of influencer marketing that collaborates with London influencers. They are based out of Hampshire and majorly promote campaigns on the platform of YouTube. They are best known for collaborating with some football clubs and big brands like Nike, and Amazon Prime.
Key features
- Brand and business development
- Logistic planning for the campaign
- Event planning
- Influencer dashboard
- Video location procurements
- Diary management
Pricing
Upload Agency provides customized pricing depending upon the various goals and objectives of your influencer campaign.
11. Upfluence (Overall rating ⭐4.8 /5)
Upfluence is a big name in the influencer marketing field that collaborates with various YouTube influencers in London. They keep a track of your campaign’s performance through and through, to ensure the best possible results. They have collaborated with various brands like Kayak, Amazon, and ASICS.
Key features
- Influencer discovery
- Campaign management
- Product placement outreach
- Influencer event management
- Influencer analytics tool
- Tracking KPIs
Pricing
Upfluence offers 3 types of influencer marketing plans which include: Growth, Scale, and Enterprise. The pricing depends on the number of services you avail of in the particular plan of your choosing.
12. Ritual Network
Ritual Network is one of the leading influencer marketing agencies that work with various YouTube influencers in London. They specialize in providing customized influencer campaigns as per your company’s needs. They have worked with popular brands like Daniel Wellington, Ann Summers, and Warner Bros.
Key features
- Channel management
- Dedicated creative team
- Brand management
- Creator dashboard
- Tracking subscriber milestone
- Web designing
Pricing
Ritual Network offers you a free consultation. Then, they offer customized pricing depending on the various needs and requirements of your influencer campaign.
Influencer talent agencies in UK
13. Gleam Futures (Overall rating ⭐4.2/5)
Gleam Futures is a popular talent management and influencer marketing agency headquartered in London. They work with various macro and mega influencers in the UK. They have collaborated with various brands like Jaguar F-Type, Kelloggs’, and Pandora.
Key features
- Talent selection
- Influencer insights
- Customized campaign strategies
- Promoting campaign on social media platforms
- Reporting campaign analytics
- Tracking KPIs
Pricing
Gleam Futures offer specialized pricing plans depending upon your influencer campaign goals and objectives.
14. M&C Saatchi Social (Overall rating ⭐3.6/5)
M&C Saatchi Social is yet another big name in the fields of talent management and influencer marketing. They have an impressive influencer portfolio that spans over 30 million subscribers, 50 million views in a month, and 12 million followers on Instagram. They have worked with famous brands like L’oreal, Take Five, and GB News.
Key features
- Influencer discovery
- Customized campaign strategies
- Social media outreach
- Event planning
- Influencer merchandise
- Promotion of campaign on social media platforms
Pricing
M&C Saatchi Social offers customized pricing that varies depending on the type of services you avail for your Influencer campaign.
15. Summer
Summer is one of the leading influencer marketing and talent agencies in the UK. They have a global reach, as they have more than 50,000 influencers from 25 different territories. They have collaborated with some of the biggest brands which include Google, Disney, and Adidas.
Key features
- Influencer outreach
- Campaign management
- Event planning
- Influencer dashboard
- Tracking KPIs
- Reporting campaign analytics
Pricing
Summer offers customized pricing that depends on the number of services you avail of during your influencer campaign.
Last words
You can run an influencer marketing campaign by yourself if you have experience in the field and enough time, money to spare.
But if you are new to influencer marketing, you should consider collaborating with an agency. It can not only save your time spent on repetitive tasks of managing influencers and the campaign but you will also get to learn from the agency.
Moreover, an influencer marketing agency takes note of your company’s campaign goals and objectives and makes sure that your company gets represented by the best influencer in your industry. So take your time to review each agency and choose the one that fits your business needs.
However, if you’re in a dilemma, we suggest you explore Happine.cc. The platform not only allows you to search for the right influencers for your brand but also offers the option to create user-generated content for your brand. Click below to explore the plans and kickstart your influencer marketing journey now!
